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201.
Marketing revolution the radical new approach to transforming the business, the brand and the bottom line Paul Gamble...[et al] by
Material type: Text Text
Publication details: London Kogan Page 2006
Availability: Items available for loan: IMI Delhi (1)Call number: 658.8 MAR.

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202.
Brand sense how to build powerful brands through touch taste, smell, sight & sound by
Material type: Text Text
Publication details: New Delhi Kogan Page India 2005
Availability: Items available for loan: IMI Delhi (1)Call number: 658.827 LIN .

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203.
How and why organizaions use market research by
Material type: Text Text
Publication details: London Kogan Page 2004
Availability: Items available for loan: IMI Delhi (1)Call number: 658.83 CAL .

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204.
Human resource development learning and training for individuals and organizations edited by John P Wilson by
Edition: 2nd ed.  
Material type: Text Text
Publication details: London Kogan Page 2005
Availability: Items available for loan: IMI Delhi (2)Call number: 658.3124 HUM, ...

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205.
The 50-plus market why the future is age neutral when it comes to marketing & branding strategies by
Material type: Text Text
Publication details: London Kogan Page 2006
Availability: Items available for loan: IMI Delhi (1)Call number: 658.800844 STR .

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206.
Consumer insight how to use data and market research to get closer to your customer Merlin Stone...[et al] by
Material type: Text Text
Publication details: New Delhi Kogan Page India 2004
Availability: Items available for loan: IMI Delhi (1)Call number: 658.834 CON.

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207.
Marketing essentials principles, new realities Jonathan Groucutt, peter Leadley, Patrick Forsyth by
Material type: Text Text
Publication details: New Delhi Kogan page India pvt ltd 2004
Availability: Items available for loan: IMI Delhi (1)Call number: 658.8 GRO .

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208.
Investing in corporate social responsibility A guide to best practice, business planning & the UK's leading companies edited by John Hancock
Material type: Text Text
Publication details: New Delhi Kogan Page 2005
Availability: Items available for loan: IMI Delhi (1)Call number: 658.408 INV.

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209.
Guerrilla marketing research marketing research techniques that can help any business make more money by
Material type: Text Text
Publication details: London Kogan Page 2007
Availability: Items available for loan: IMI Delhi (1)Call number: 658.83 KAD .

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210.
Business to Business market research understanding and measuring business markets by
Material type: Text Text
Publication details: London Kogan Page 2006
Availability: Items available for loan: IMI Delhi (1)Call number: 658.83 McN .

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211.
Assessment methods in recruitment, selection and performance A Manager's guide to psychometric testing, interviews and assessment centres by
Material type: Text Text
Publication details: New Delhi Kogan Page India 2005
Availability: Items available for loan: IMI Delhi (1)Call number: 658.3125 EDE .

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212.
Great answers to tough marketing questions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London: Kogan Page Ltd., 1999
Availability: Items available for loan: IMI Delhi (1)Call number: 658.8 SMI.

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213.
Instant creativity by
Material type: Text Text
Publication details: New Delhi Kogan page India pvt ltd 2000
Availability: Items available for loan: IMI Delhi (1)Call number: 153.35 CLE .

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214.
The training design manual the complete practical guide to creating effective and successful taining programmes by
Material type: Text Text
Publication details: London Kogan page 2006
Availability: Not available: IMI Delhi: Checked out (1).

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215.
The outsourcing handbook how to implement a successful outsourcing process Mark J Power, Kevin C Desouza, Carlo Bonifazi by
Material type: Text Text
Publication details: New Delhi Kogan page 2006
Availability: Items available for loan: IMI Delhi (1)Call number: 658.4058 POW .

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216.
The knowledge entrepreneur how your business can create, manage and profit from intellectual capital Colin Coulson-Thomas by
Material type: Text Text
Publication details: London Kogan page 2004
Availability: Items available for loan: IMI Delhi (1)Call number: 658.4038 COU .

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217.
The successful entrepreneur's guide where you are now where you want to be; how to get there Colin Barrow, Robert Brown; Liz Clarke by
Material type: Text Text
Publication details: London Kogan page 2006
Availability: Items available for loan: IMI Delhi (1)Call number: 658 BAR .

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218.
The seamless organization building the company of tomorrow by
Edition: 4th ed.  
Material type: Text Text
Publication details: New Delhi Kogan page 2003
Availability: Items available for loan: IMI Delhi (1)Call number: 658 SAD .

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219.
building tomorrow company; a guide to sustainable business success by
Material type: Text Text
Publication details: New Delhi Kogan page India pvt ltd 2004
Availability: Items available for loan: IMI Delhi (1)Call number: 658.408 SAD .

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220.
The theory & practice of training Roger Buckley, Jim Caple by
Edition: 5th ed.  
Material type: Text Text
Publication details: London Kogan page 2005
Availability: Items available for loan: IMI Delhi (2)Call number: 658.3124 BUC , ...

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