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21.
Services marketing text and readings edited by P. K. Sinha and S. C. Sahoo by
Material type: Text Text
Publication details: Bombay Himalya Publishing House 1994
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.8 SER, ...

22.
How to win customers by Jacques Horovitz by
Material type: Text Text
Publication details: London Pitman Publishing 1990
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 HOR .

23.
Reference service by
Material type: Text Text
Publication details: New Delhi Vikas Publishing 1978
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 020 KUM .

24.
Reference and information services an introduction edited by Richard E. Bopp, Linda C. Smith by
Edition: 2nd ed. 
Material type: Text Text
Publication details: Englewood Libraries Unlimited Inc 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 025.52 REF.

25.
Globalisation of Indian Financial markets edited by R. K. Tandon, S. L . Gupta by
Material type: Text Text
Publication details: New Delhi Anmol Publications Pvt Ltd 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 332.042 GLO.

26.
Financial services work book by
Material type: Text Text
Publication details: Hydrabad The Institute of Chartered Financial Analysts of India 1996
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.151 FIN.

27.
Marketing for social services agencies Alan Dearling, Clive George and Martin Raymond by
Material type: Text Text
Publication details: London Pitman Publishing 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.809361 DEA(Ref.) .

28.
Knock your socks off answers Solving customer nightmares & soothin nightmare customers Kristin Anderson & Ron Zemke by
Material type: Text Text
Publication details: New York American Management Association 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 AND .

29.
Marketing strategies for design-build contracting by
Material type: Text Text
Publication details: New York Chapman & Hall 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 690.0688 BOO .

30.
Financial models and stimulation by
Material type: Text Text
Publication details: Houndmills Macmillan press 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.1502855369 CHO .

31.
Expertise and innovation Information technology strategies in the financial services sector Robin Fincham [et. al.] by
Material type: Text Text
Publication details: Oxford Clarendon Press 1994
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 332.1'0285 EXP.

32.
Marketing basics for designers a sourcebook of strategies and ideas Jane D Martin and Nancy Knoohuizen by
Material type: Text Text
Publication details: New York John Wiley 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 729.0688 MAR .

33.
The customer only rings once managing telephone contact with your customers by
Material type: Text Text
Publication details: london Pitman publishing 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 COC .

34.
Marketing library services a nuts-and-Bolts approach by Barbie E. Keoser and Corol K. Galvin by
Material type: Text Text
Publication details: Hague FID (Internatioanl federation for information and document) 1995
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.809025 INT , ...

35.
Culture change for total Quality an action guide for mambersin social and health care services Steve Casson amd Clive George by
Material type: Text Text
Publication details: London pitman publishing 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.562614 CAS .

36.
Commercial Banks amid the financial revolution developing a competitive strategy by
Material type: Text Text
Publication details: Cambridge Ballinger publishing 1986
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 332.120973 BAL .

37.
Measuring customer and service profitability in the finance sector by
Material type: Text Text
Publication details: London Chapman & Hall 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 CON .

38.
Services marketing the Indian experience edited by Ravi shanker by
Edition: 2nd rev.ed 
Material type: Text Text
Publication details: Delhi South Asia publications 1997
Availability: Items available for loan: International Management Institute New Delhi (5)Call number: 658.8 SER, ...

39.
The services productivity and quality challenge edited by patrick T.Harker by
Material type: Text Text
Publication details: Dordrecht Kluwer Academic publishers 1995
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.5 SER.

40.
The customer is CEO; how to measure what your customers want-and make sure they get it by
Material type: Text Text
Publication details: Newyork amacom 1997
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 MAS .

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