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	21.	Advertising its role in modern marketing S. Watson Dunn...[et al] by Dunn, S. Watson (Samuel Watson), 1918- Edition: 7th ed. Material type: Text Publication details: Chicago The Dryden Press 1990 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 ADV. Place hold Save to lists Add to cart (remove)
	22.	Consumer behavior James F. Engel, Roger D. Blackwell, Paul W. Miniard by Engel, James F Blackwell, Roger D. Miniard, Paul W. Edition: 6th ed. Material type: Text Publication details: Chicago The Dryden Press 1990 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8342 ENG . Place hold Save to lists Add to cart (remove)
	23.	Business information systems a problem - Solving approach Kenneth C. Laudon, Jane Price Laudon by Laudon, Kenneth C Laudon, Jane Price Material type: Text Publication details: Chicago The Dryden Press 1991 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.4038011 LAU . Place hold Save to lists Add to cart (remove)
	24.	Advertising, promotion and supplemental aspects of integrated marketing communications by Shimp, Terence A Edition: 4th ed. Material type: Text Publication details: Fort worth The dryden press 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 SHI . Place hold Save to lists Add to cart (remove)
	25.	Marketing management by Dickson,Peter R Edition: 2nd ed. Material type: Text Publication details: Fort Worth The dryden press 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 DIC . Place hold Save to lists Add to cart (remove)
	26.	Sales management analysis and decision making Thomas N. Ingram,Raymond W laforge Charles H. Schwepker by Ingram,thomas N Laforge,Raymond W Schwpker,Charles H Edition: 3rd ed. Material type: Text Publication details: Fort Worth The dryden press 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.81 ING . Place hold Save to lists Add to cart (remove)
	27.	Business Research methods by Zikmund,William G Edition: 5th ed. Material type: Text Publication details: Fort Worth The dryden press 1997 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.007 ZIK . Place hold Save to lists Add to cart (remove)
	28.	Microeconomic theory Basic principles and extensions by Nicholson,Walter Edition: 3rd ed. Material type: Text Publication details: Chicago The dryden press 1985 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 338.5 NIC . Place hold Save to lists Add to cart (remove)
	29.	An introduction to derivatives by Chance, Don M Edition: 4th ed. Material type: Text Publication details: Forth Worth The Dryden Press 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 332.645 CHA (R) . Place hold Save to lists Add to cart (remove)
	30.	International marketing Michael R. Czinkota and Ilkka A. Ronkainen by Czinkota, Michael R Ronkainen, Ilkka A. Edition: 5th ed. Material type: Text Publication details: Fort Worth The Dryden Press 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 CZI . Place hold Save to lists Add to cart (remove)
	31.	Marketing by Assael, Henry Material type: Text Publication details: Fort Worth The Dryden Press 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 ASS . Place hold Save to lists Add to cart (remove)
	32.	Sales management teamwork, leadership and technology by Futrell, Charles M Edition: 5th ed. Material type: Text Publication details: Fort Worth The Dryden Press 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.81 FUT . Place hold Save to lists Add to cart (remove)
	33.	Business marketing management a strategic view of industrial and organizational markets Michael D. Hutt and Thomas W. Speh by Hutt, Michael D Speh, Thomas W. Edition: 6th ed. Material type: Text Publication details: Fort Worth The Dryden Press 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 HUT . Place hold Save to lists Add to cart (remove)
	34.	Contemporary marketing wired Louis E. Boone and David L. Kurtz by Boone, Louis E Kurtz, David L. Edition: 9th ed. Material type: Text Publication details: Fort Worth The Dryden Press 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 BOO . Place hold Save to lists Add to cart (remove)
	35.	Human resource selection Robert D. Gatewood, Hubert S. Field by Gatewood, Robert D Field, Hubert S. Edition: 4th ed. Material type: Text Publication details: Fort Worth The Dryden Press 1998 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.3112 GAT . Place hold Save to lists Add to cart (remove)
	36.	Marketing channels a management view by Rosenbloom, Bert Edition: 2nd ed Material type: Text Publication details: Chicago The Dryden press 1983 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 ROS . Place hold Save to lists Add to cart (remove)
	37.	Exploring marketing research by Zikmund, William G Edition: 7th ed. Material type: Text Publication details: Fort Worth The Dryden press 2000 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 ZIK . Place hold Save to lists Add to cart (remove)
	38.	Marketing management by Dickson,, Peter R Material type: Text Publication details: Fort Worth The dryden press 1994 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 DIC . Place hold Save to lists Add to cart (remove)
	39.	Basic marketing research by ilbert A. Churchill by Churchill, Gilbert A Edition: 4th ed Material type: Text Publication details: Fort Worth The dryden press 2001 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 CHU . Place hold Save to lists Add to cart (remove)
	40.	Planning your financial future Louis E Boone, David L Kurtz, Douglas Hearth by Boone, Louis E Kurtz, David L Hearth, Douglas Edition: 2nd ed. Material type: Text Publication details: Fort worth The Dryden Press 2000 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 332.024 BOO . Place hold Save to lists Add to cart (remove)

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