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	141.	Designing brand identitiy a complete guide to creating,building, and maintaining strong brads by Wheeler, Alina Material type: Text Publication details: New Jersey John Wiley & Sons 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 WHE . Place hold Save to lists Add to cart (remove)
	142.	Contemporary strategic marketing Ross Brennan, Paul Baines, Paul Garneau by Brennan, Ross Baines, Paul Garnear, Paul Material type: Text Publication details: New York Palgrave Macmillan 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 BRE . Place hold Save to lists Add to cart (remove)
	143.	Basic marketing a global-managerial approach by William D Perreault and E Jerome McCarthy by Perreault, William D McCarthy, E Jerome Edition: 14th ed. Material type: Text Publication details: New Delhi Tata McGraw-Hill 2002 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.8 PER , ... Place hold Save to lists Add to cart (remove)
	144.	Marketing management stanford graduate school of business selected by Jennifer Aaker, Jim Lattin, Itamar Simonson by Aaker,Jennifer Lattin, Jim Simonson, Itamar Material type: Text Publication details: New Jersey Pearson education company 2000 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 AAK . Place hold Save to lists Add to cart (remove)
	145.	Marketing management G.s Monga and Shalini Ananad by Monga, G.S Anand, Shalini Material type: Text Publication details: New Delhi Deep & Deep publications pvt ltd 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 MON . Place hold Save to lists Add to cart (remove)
	146.	Industrial marketing management A strategic view of business markets Michael D Hutt, Thomas W Speh by Hutt, Michael D Speh, Thomas W Edition: 2nd ed. Material type: Text Publication details: Chicago The Dryden Press 1984 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.804 HUT . Place hold Save to lists Add to cart (remove)
	147.	Business-to-business marketing strategies and implementation Daniel Michel...[et al] by Michel, Daniel Material type: Text Publication details: Hampshire Palgrave Macmillan 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.804 BUS(Ref.). Place hold Save to lists Add to cart (remove)
	148.	Great answers to tough marketing questions by Smith, P R Edition: 2nd ed. Material type: Text Publication details: London Kogan Page 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 SMI . Place hold Save to lists Add to cart (remove)
	149.	Marketing management planning, implementation & control global perspective, Indian context by Ramaswamy, V S Namakumari, S Edition: 3rd ed. Material type: Text Publication details: Delhi Macmillan India ltd 2002 Availability: Items available for loan: International Management Institute New Delhi (4)Call number: 658.8 RAM , ... Place hold Save to lists Add to cart (remove)
	150.	Strategic marketing in the customer driven organization by Bradley, Frank Material type: Text Publication details: England John Wiley & sons ltd 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 BRA . Place hold Save to lists Add to cart (remove)
	151.	Research methods in marketing management Beherug N Sethna and Leonard Greoeneveld by Sethna, Beherug N Geoeneveld, Leonard Behruz, N Sethna Material type: Text Publication details: New Delhi Tata Mcgraw-Hill publishing company ltd 1984 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 SEL . Place hold Save to lists Add to cart (remove)
	152.	Retail therapy making strategic relationships work Rob Jones with Dan Murphy by Jones, Rob Murphy, Dan Material type: Text Publication details: Houndmills Palgrave Macmillan 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.87 JON . Place hold Save to lists Add to cart (remove)
	153.	Total integrated marketing breaking the bounds of the function James Mac Hulbert, Noel Capon, Nigel F Piercy by Hulbert, James Mac Capon, Noel Piercy, Nigel F Material type: Text Publication details: London Kogan Page 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 HUL . Place hold Save to lists Add to cart (remove)
	154.	Services marketing and management by Gilmore, Audrey Material type: Text Publication details: New Delhi Response books 2003 Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.8 GIL , ... Place hold Save to lists Add to cart (remove)
	155.	Strategic marketing problems cases and comments Roger A Kerin, Robert A Peterson by Kerin, Roger A Peterson, Robert A Edition: 10th ed. Material type: Text Publication details: New Jersey Pearson Education 2004 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.802 KER(Ref.) , ... Place hold Save to lists Add to cart (remove)
	156.	Rural marketing text and cases C.S.G Krishnamacharyulu, Lalitha Ramakrishnan by Krishnamacharyulu, C.S.G Ramakrishnan, Lalitha Material type: Text Publication details: Delhi Pearson education (Singapore) pte ltd 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.804 KRI . Place hold Save to lists Add to cart (remove)
	157.	Marketing connecting with customers by Harrell, Gilbert D Material type: Text Publication details: Harlow Pearson Education 2004 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 HAR . Place hold Save to lists Add to cart (remove)
	158.	International marketing strategy by Bradly, Frank Edition: 4th ed. Material type: Text Publication details: London Pearson Education 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 BRA . Place hold Save to lists Add to cart (remove)
	159.	Global marketing management Masaaki Kotabe, Kristiaan Helsen by Kotabe, Masaaki Helsen, Kristiaan Edition: 3rd ed. Material type: Text Publication details: New Jersey John Wiley & Sons 2004 Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.848 KOT , ... Place hold Save to lists Add to cart (remove)
	160.	Strategic marketing management Carol H Anderson, Julian W Vincze by Anderson, Carol H Vincze, Julian W Edition: 2nd ed. Material type: Text Publication details: Boston Houghton Mifflin Company 2004 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 AND . Place hold Save to lists Add to cart (remove)

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Williamson Magor Library | International Management Institute New Delhi