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141.
Retail selling a practice guide for sales staff by
Material type: Text Text
Publication details: London Kogan page ltd 1988
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.81 ROG .

142.
Digital marketing using new technologies to get closer to your customers Will Rowan by
Material type: Text Text
Publication details: London Kogan Page 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 ROW .

143.
Brand new brand thinking brought to life by 11 experts who do edited by Merry Baskin and Mark Earls by
Material type: Text Text
Publication details: London Kogan Page 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 BRA.

144.
Transforming the company manage change,compete and win by
Edition: 2nd ed.  
Material type: Text Text
Publication details: London Kogan Page 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.4 COU .

145.
Market research a guide to planning,methodology & evaluation by
Edition: 3rd ed.  
Material type: Text Text
Publication details: London Kogan Page 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 HAG .

146.
The CRM project management handbook building realistic expectations and managing risk by
Material type: Text Text
Publication details: London Kogan Page 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 GEN .

147.
Reinventing the brand can top brands survive the new market realities? by
Material type: Text Text
Publication details: London Kogan Page 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 KAP .

148.
Practical facilitation a toolkit of techniques by
Material type: Text Text
Publication details: London Kogan page 2003
Availability: Not available: International Management Institute New Delhi: Checked out (1).

149.
The handbook of international market research techniques edited by Robin J Birn by
Edition: 2nd ed.  
Material type: Text Text
Publication details: New Delhi Kogan Page India private ltd 2003
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.83028 HAN, ...

150.
Global logistics and distribution planning strategies for management edited by Donald Waters by
Edition: 4th ed.  
Material type: Text Text
Publication details: London Kogan page ltd 1994
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.788 GLO.

151.
Cross-Cultural communication the essential guide to international business edited by John Mattock by
Edition: rev 2nd ed.  
Material type: Text Text
Publication details: London Kogan page 1999
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.18 CRO.

152.
Marketing communicatin an integrated approach P R Smith with Janathan Taylor by
Edition: 3rd ed.  
Material type: Text Text
Publication details: New Delhi Kogan page India pvt ltd 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 SMI .

153.
Brand failures truth about the hundred biggest branding mistakes of all time by
Material type: Text Text
Publication details: London Kogan Page 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 HAI .

154.
Brand child remarkable insights into the minds of today's global kids and their relationship with brands Martin Lindstrom with Patricia B Seybold by
Material type: Text Text
Publication details: London Kogan Page 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.834083 LIN .

155.
Team building by
Edition: 2nd ed.  
Material type: Text Text
Publication details: New Delhi Kogan page India pvt ltd 2002
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.4022 MAD .

156.
Why CRM doesn't work how to win by letting customers manage the relationship by
Material type: Text Text
Publication details: London Kogan Page Ltd 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 NEW .

157.
How to advertise what works, What doesn't-and why Kenneth Roman & Jane Maas with Martin Nisenholtz by
Edition: 3rd ed.  
Material type: Text Text
Publication details: London Kogan page ltd 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 ROM .

158.
The handbook of strategic business planning by
Edition: 2nd ed.  
Material type: Text Text
Publication details: New Delhi Kogan page India pvt ltd 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.4012 REA .

159.
Great answers to tough marketing questions by
Edition: 2nd ed.  
Material type: Text Text
Publication details: London Kogan Page 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 SMI .

160.
The customer management scorecard managing CRM for profit Neil Woodcock, Merlin Stone, Bryan Foss by
Material type: Text Text
Publication details: London Kogan page 2003
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.812 WOO .

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