Your search returned 257 results.

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	121.	Advertising management C.L Tyagi, Arun Kumar by Tyagi, C.L Material type: Text Publication details: New Delhi Atlantic publishers and distributors 2004 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 TYA . Place hold Save to lists Add to cart (remove)
	122.	Confessions of an advertising man by Ogilvy, David Material type: Text Publication details: London South bank publishing 2004 Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 659.1 OGI , ... Place hold Save to lists Add to cart (remove)
	123.	Successful advertising research methods Jack Haskins & Alice Kendrick by Haskins,Jack Kendrick, Alice Material type: Text Publication details: Lincolnwood NTC Business Books 1993 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.1072 HAS . Place hold Save to lists Add to cart (remove)
	124.	Corporate communication a 21st century primer by Fernandez, Joseph Material type: Text Publication details: New Delhi Response books 2004 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659 FER . Place hold Save to lists Add to cart (remove)
	125.	Global marketing and advertising understanding cultural paradoxes by Mooij, Marieke de Edition: 2nd ed. Material type: Text Publication details: Thousand Oaks Sage Publications 2005 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 MOO . Place hold Save to lists Add to cart (remove)
	126.	Planning for power advertising A users' manual for students and practitioners by Halve, Anand Bhaskar Material type: Text Publication details: New Delhi Response Books 2005 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 HAL . Place hold Save to lists Add to cart (remove)
	127.	Effective advertising understanding when, how, and why advertising works by Tellis, Gerard J Material type: Text Publication details: New Delhi Response Books 2004 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 TEL . Place hold Save to lists Add to cart (remove)
	128.	Internet marketing foundations & applications by Siegel, Carolyn Edition: 2nd ed. Material type: Text Publication details: Boston Houghton Mifflin Company 2006 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 SIE . Place hold Save to lists Add to cart (remove)
	129.	Do-it-yourself advertising and promotion how to procuce great ads, brochures, catalogs, direct mail, web sites, and more! Fred E Hahn, with Tom Davis...[et al.] by Hahn, Fred E Davis, Tom Edition: 3rd ed. Material type: Text Publication details: New Jersey John Wiley & Sons 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 HAH . Place hold Save to lists Add to cart (remove)
	130.	The anatomy of buzz how to create word-of-mouth marketing by Rosen, Emanuel Material type: Text Publication details: New York Doubleday 2000 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 ROS . Place hold Save to lists Add to cart (remove)
	131.	Brands sense how to build prowerful brands through touch, taste, smell sight & sound by Lindstrom, Martin Material type: Text Publication details: New Delhi Kogan page India 2005 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 LIN . Place hold Save to lists Add to cart (remove)
	132.	A reader in marketing communications edited by Philip J Kitchen...[et al] by Kitchen, Philip J Material type: Text Publication details: London Routledge 2005 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.802 REA. Place hold Save to lists Add to cart (remove)
	133.	The practice of advertising edited by Adrian R. Mackay by Mackay, Adrian R Edition: 5th ed. Material type: Text Publication details: Amsterdam Elsevier/Butterworth-Heinemann 2005 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 PRA. Place hold Save to lists Add to cart (remove)
	134.	Advertising law and ethics P.B. Sawant, P.K. Bandyopadhyay by Sawant, P.B Bandyopadhyay, P.K. Material type: Text Publication details: Delhi Universal Law Publishing CoPLtd 2002 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 343.54082 SAW(Ref.) . Place hold Save to lists Add to cart (remove)
	135.	Adevertising management Jaishri Jethwaney, Shruti Jain by Jethwaney, Jaishri Jain, Shruti Material type: Text Publication details: New Delhi Oxford University Press 2006 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 659.1 JET , ... Place hold Save to lists Add to cart (remove)
	136.	Social communication in advertising consumption in mediated marketplace edited by William Leiss...[et al.] by Leiss, William Edition: 3rd ed. Material type: Text Publication details: New York Routledge 2005 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1042 SOC. Place hold Save to lists Add to cart (remove)
	137.	Advalue twenty ways advertising works for business edited by Leslie Butterfield by Butterfield, Leslie Material type: Text Publication details: New Delhi Elsevier 2003 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 659.1 ADV. Place hold Save to lists Add to cart (remove)
	138.	Living brands by Nadeau, Raymond Material type: Text Publication details: New delhi Tata Mcgraw-Hill publishing comapny ltd 2007 Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 NAD . Place hold Save to lists Add to cart (remove)
	139.	Desi dream merchants by Krishnamurthy, A. G Material type: Text Publication details: New Delhi Tata Mcgraw-Hill publishing company ltd 2006 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 659.1 KRI , ... Place hold Save to lists Add to cart (remove)
	140.	Strategic advertising manangement Larry Percy, Rich and Elliott by Percy, Larry Elliott, Richard Edition: 2nd ed. Material type: Text Publication details: Oxford Oxford University Press 2005 Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 659.1 PER , ... Place hold Save to lists Add to cart (remove)

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Williamson Magor Library | International Management Institute New Delhi