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1.
International marketing management by
Edition: 2nd ed. 
Material type: Text Text
Publication details: New Delhi CBS Publishers & Distributers 1987
Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.848 JAI , ...

2.
Marketing research methodology PG Diploma in marketing management first semester PGDMM04 Center for Distance Education and Open Learning (CDEOL), Silchar (Assam University)
Material type: Text Text
Publication details: Noida Vikas Publishing House Pvt Ltd 2014
Availability: Items available for loan: International Management Institute New Delhi (2)Call number: 658.83 MAR, ...

3.
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Targeting the over-55 client Your guide to today's fastest growing market by John Tuccillo, Buddy West and Betsy West by
Edition: 2nd ed. 
Material type: Text Text
Publication details: Chicago Real Estate Education Company 1999
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 333.330688 TUC .

4.
Case problems in marketing by Kenneth Simmonds and David Leighton by
Material type: Text Text
Publication details: Kenya Thomas Nelson and Sons Ltd 1973
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 SIM .

5.
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Marketing graffiti the writing on the wall by
Edition: 2nd ed. 
Material type: Text Text
Publication details: New York Routledge 2018
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 SAR .

6.
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Experiential marketing a practical guide to interactive brand experiences by
Edition: 2nd ed.  
Material type: Text Text
Publication details: London Kogan Page 2018
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.827 SMI .

7.
Marketing concepts and cases Michael J. Etzel..[et al.] by
Edition: 13th ed.  
Material type: Text Text
Publication details: New Delhi Tata McGraw-Hill Education 2005
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 MAR.

8.
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Marketing analytics A practical guide to improving consumer insights using data techniques by
Edition: 2nd ed.  
Material type: Text Text
Publication details: London Kogan Page 2018
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.83 GRI .

9.
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Rural marketing by Pradeep Kashyap foreword by Jagdish N. Sheth by
Edition: 3rd ed.  
Material type: Text Text
Publication details: Noida Pearson India Educaiton Services Pvt Ltd 2016
Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.804 KAS , ...

10.
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Managing retailing by Piyush Kumar Sinha and Dwarika Prasad Uniyal by
Edition: 3rd ed.  
Material type: Text Text
Publication details: New Delhi OUP 2018
Availability: Items available for loan: International Management Institute New Delhi (5)Call number: 658.87 SIN , ...

11.
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Digital marketing Scriptdemics by
Material type: Text Text
Publication details: New Delhi StarEdu Solutions India Pvt Ltd 2019
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 DIG.

12.
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Authority marketing How to leverage 7 pillars of thought leadership to make competition irrelevant by Adam Witty and Rusty Shelton by
Material type: Text Text
Publication details: Mumbai Jaico Publishing House 2018
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 WIT .

13.
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eBoot camp proven Internet marketing techniques to grow your business by
Material type: Text Text
Publication details: New Delhi Times Group Book 2009
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 PER .

14.
101 ways to get more business by
Material type: Text Text
Publication details: New Delhi Kogan Page India Pvt Ltd 2001
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 FOS .

15.
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Service marketing People Technology Strategy by Jochen Wirtz, Christopher Lovelock and Jayanta Chatterjee by
Edition: 8th ed.  
Material type: Text Text
Publication details: Noida Pearson India Education Services Pvt Ltd 2018
Availability: Items available for loan: International Management Institute New Delhi (4)Call number: 658.8 WIR , ...

16.
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International marketing by
Edition: 2nd ed.  
Material type: Text Text
Publication details: New Delhi Oxford University Press 2014
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.848 JOS .

17.
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Myths of social media dismiss the misconceptions and use social media effectively in business by Michelle Carvill and Ian Macrae by
Material type: Text Text
Publication details: New Delhi Kogan Page 2020
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.872 CAR .

18.
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Marketing analytics by Seema Gupta and Avadhoot Jathar by
Material type: Text Text
Publication details: New Delhi Wiley India Pvt Ltd 2021
Availability: Items available for loan: International Management Institute New Delhi (3)Call number: 658.83 GUP , ...

19.
Bank marketing concepts and applications by
Material type: Text Text
Publication details: New Delhi Skylark Publications 1988
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 332.17 SAX .

20.
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Entrepreneurial marketing how to develop customer demand by
Edition: 3rd ed. 
Material type: Text Text
Publication details: Oxon Routledge 2022
Availability: Items available for loan: International Management Institute New Delhi (1)Call number: 658.8 NIJ .

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