Handbook of consumer behaviour edited by Thomas S. Robertson and Harald H. Kassarjian

Contributor(s): Material type: TextTextPublication details: New Jersey Prentice Hall 1991Description: x, : 614p. : 21cm. Subject(s): DDC classification:
  • 658.8342 HAN
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Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.8342 HAN (Browse shelf(Opens below)) Available 3809
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Includes bibliographical references and index 

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Williamson Magor Library | International Management Institute New Delhi