Marketing models Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy

By: Contributor(s): Material type: TextTextPublication details: New Jersey Prentice Hall 1992Description: xv, : 803p. : 21cm. Subject(s): DDC classification:
  • 658.8 LIL 
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Holdings
Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.8 LIL  (Browse shelf(Opens below)) Available 4249
Book Book International Management Institute New Delhi 658.8 LIL  (Browse shelf(Opens below)) Available 6246

Includes bibliographical references and index 

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Williamson Magor Library | International Management Institute New Delhi