Extreme trust: honesty as a competitive advantage

By:

Peppers, Don

Contributor(s):

Rogers, Martha [Author]

Material type: Text

TextPublication details: USA: Penguin; c2012.Description: viii, 326pISBN:

9781591844679

Subject(s):

DDC classification:

174.4

Summary: In the age of the Web, smartphones and social networks, every action an organization takes can be exposed and critiqued in real time.. Nothing is local or secret anymore. The bar for trustworthiness is higher than ever. If you treat one customer unfairly, produce one shoddy product or try to gouge one price, the whole world will find out in hours, if not minutes and will show little mercy as customer expectations continue to rise.

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Holdings
Item type	Current library	Call number	Status	Barcode
Book	IMI Delhi	174.4 PEP (Browse shelf(Opens below))	Available	G7686

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In the age of the Web, smartphones and social networks, every action an organization takes can be exposed and critiqued in real time.. Nothing is local or secret anymore. The bar for trustworthiness is higher than ever. If you treat one customer unfairly, produce one shoddy product or try to gouge one price, the whole world will find out in hours, if not minutes and will show little mercy as customer expectations continue to rise.

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