Brand management principles and applications for effective branding

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	International Management Institute New Delhi	658.827 SHU (Browse shelf(Opens below))	Checked out	15/04/2025	21911

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Previous	658.827 QUE Brand storytelling : integrated marketing communication for the digital media landscape	658.827 ROM How brands grow part 2 : including emerging markets, services and durables, new brands and luxury brands	658.827 SAR Strategic brand management for B2B markets : a road map for organizational transformation	658.827 SHU Brand management principles and applications for effective branding	658.83 HAG Market research in practice : an introduction to gaining greater market insight	658.834 HUA Consumer psychology theories & applications	658.8340285 FER Digital analytics for marketing	Next

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