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Strategic brand management Building, measuring and managing brand equity Kevin Lane Keller...[et al.]

Contributor(s): Material type: TextTextPublication details: Noida Pearson India Education Services 2020Edition: 5th ed., ed.  Description: xxx, 642 p. ISBN:
  • 9789353946135 
Subject(s): DDC classification:
  • 658.827 STR
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Holdings
Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.827 STR (Browse shelf(Opens below)) Available G7349
Book Book International Management Institute New Delhi 658.827 STR (Browse shelf(Opens below)) Available G7345
Book Book International Management Institute New Delhi 658.827 STR (Browse shelf(Opens below)) Available G7348
Book Book International Management Institute New Delhi 658.827 STR (Browse shelf(Opens below)) Available 21238
Book Book International Management Institute New Delhi 658.827 STR (Browse shelf(Opens below)) Available 21239

Includes index 

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Williamson Magor Library | International Management Institute New Delhi