The New strategic brand management creating and sustaining brand equity long term

By: Material type: TextTextPublication details: New Delhi Kogan Page India Pvt Ltd 2004Description: xiv, 497 Subject(s): DDC classification:
  • 658.827 KAP 
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Holdings
Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.827 KAP  (Browse shelf(Opens below)) Available G5751

Includes bibliographical references and index 

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Williamson Magor Library | International Management Institute New Delhi