Amazon cover image
Image from Amazon.com

Cases in strategic management: creativity and innovation perspective

By: Contributor(s): Material type: TextTextPublication details: New Delhi: McGraw Hill Education (India) Pvt Ltd., 2016Description: x, 227 p. ISBN:
  • 9789385965746
Subject(s): DDC classification:
  • 658.4012 DHI 
Summary: This case book provides comprehensive coverage of various themes dealt with during teaching and learning of strategic management. It includes 19 carefully researched cases on contemporary themes like creativity and innovation and issues like IPL. It also offers an overview of diverse strategic management processes ranging from environmental analysis, internal analysis, business level strategy, and corporate strategy to globalization. This book will serve as an excellent companion to leading text books on the subject. The cases will help bring to life concepts on ‘strategic formulation’ and ‘strategic implementation’ from an innovation perspective to the foreground of students’ attention. The book can also be used in managerial programs for executives.
List(s) this item appears in: Faculty Publication
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.4012 DHI  (Browse shelf(Opens below)) Available G4763

Includes bibliographical references and index 

This case book provides comprehensive coverage of various themes dealt with during teaching and learning of strategic management. It includes 19 carefully researched cases on contemporary themes like creativity and innovation and issues like IPL. It also offers an overview of diverse strategic management processes ranging from environmental analysis, internal analysis, business level strategy, and corporate strategy to globalization. This book will serve as an excellent companion to leading text books on the subject. The cases will help bring to life concepts on ‘strategic formulation’ and ‘strategic implementation’ from an innovation perspective to the foreground of students’ attention. The book can also be used in managerial programs for executives.

There are no comments on this title.

to post a comment.

Williamson Magor Library | International Management Institute New Delhi