Brand media strategy integrated communications planning in the digital era

By: Material type: TextTextPublication details: New York Palgrave Macmillan 2010Description: xii, : 239p Subject(s): DDC classification:
  • 658.827 YOU 
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Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.827 YOU  (Browse shelf(Opens below)) Available 18917

Includes bibliographical references and index 

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Williamson Magor Library | International Management Institute New Delhi