APA
Perreault W. D., McCarthy E. J., . (2000). Essentials of marketing. New Delhi: McGraw Hill/Irwin/ Mcgraw-Hill.
Chicago
Perreault William D, McCarthy E Jerome, . 2000. Essentials of marketing. New Delhi: McGraw Hill/Irwin/ Mcgraw-Hill.
Harvard
Perreault W. D., McCarthy E. J., . (2000). Essentials of marketing. New Delhi: McGraw Hill/Irwin/ Mcgraw-Hill.
MLA
Perreault William D, McCarthy E Jerome, . Essentials of marketing. New Delhi: McGraw Hill/Irwin/ Mcgraw-Hill. 2000.