Essentials of marketing a global management approach William D. Perreault, E. Jerome McCarthy

By: Contributor(s): Material type: TextTextPublication details: New Delhi McGraw Hill/Irwin/ Mcgraw-Hill 2000Edition: 8th ed.  Description: xxvii,592p Subject(s): DDC classification:
  • 658.8 PER 
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Includes index 

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Williamson Magor Library | International Management Institute New Delhi