Global marketing a decision-oriented approach (with a special India focus) Svend Hollensen, Madhumita Banerjee

By: Contributor(s): Material type: TextTextPublication details: Delhi Pearson education ltd (Dorling Kindersley (India) pvt ltd) 2010Edition: 4th ed.  Description: xxxv,753p Subject(s): DDC classification:
  • 658.848 HOL 
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Includes bibliographical references and index 

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