Blue ocean strategy how to create uncontested market space and make the competition irrelevant W Chan Kim, Renee Mauborgne

By: Contributor(s): Material type: TextTextPublication details: Boston Harvard Business School Press 2005Description: xv, : 240p. Subject(s): DDC classification:
  • 658.802 KIM 
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Book Book International Management Institute New Delhi 658.802 KIM  (Browse shelf(Opens below)) Available 14705
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Williamson Magor Library | International Management Institute New Delhi