Marketing management analysis, planning, implementation and control

By: Material type: TextTextPublication details: New Jersey Prentice Hall 1994Edition: 8th ed.  Description: xxix,801p Subject(s): DDC classification:
  • 658.8 KOT 
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Holdings
Item type Current library Call number Status Barcode
Book Book International Management Institute New Delhi 658.8 KOT  (Browse shelf(Opens below)) Available G1767

Includes bibliographical references and index 

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Williamson Magor Library | International Management Institute New Delhi