Defending the brand aggressive strategies for protecting your brand in the online Arena

By: Material type: TextTextPublication details: New York AMACOM ( American Management Association) 2004Description: xvi,268p Subject(s): DDC classification:
  • 658.827 MUR 
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Book Book International Management Institute New Delhi 658.827 MUR  (Browse shelf(Opens below)) Available 13064
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Includes bibliographical references and index 

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Williamson Magor Library | International Management Institute New Delhi