Exploring marketing research (Record no. 8619)

MARC details
000 -LEADER
fixed length control field 00698aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213601.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2000 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 ZIK 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G
245 ## - TITLE STATEMENT
Title Exploring marketing research
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Fort Worth
Name of publisher, distributor, etc. The Dryden press
Date of publication, distribution, etc. 2000
250 ## - EDITION STATEMENT
Edition statement 7th ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xxxiii,812p 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Research designs-Collecting primary data
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing research
920 ## -
-- 8609
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Exploring marketing research 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) Fort Worth: The Dryden press, 2000. 
969 ## -
-- Books 
909 ## -
-- 10975 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category10975ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 11/09/2001   658.83 ZIK  10975 Book

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