Right side up (Record no. 8611)

MARC details
000 -LEADER
fixed length control field 00775aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213601.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2001 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 MIT 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mitchell, Allan
245 ## - TITLE STATEMENT
Title Right side up
Remainder of title building brands in the age of organized consumer
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Harper collins business
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xi,340p 
400 ## - SERIES STATEMENT/ADDED ENTRY--PERSONAL NAME [OBSOLETE, CAN/MARC], [LOCAL, USA]
Volume number/sequential designation Includes bibliographical references and index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Brands
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing management
920 ## -
-- 8601
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Right side up : building brands in the age of organized consumer 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) London: Harper collins business, 2001. 
969 ## -
-- Books 
909 ## -
-- 10973 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category10973ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 11/09/2001   658.827 MIT  10973 Book

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