Total branding by design (Record no. 844)

MARC details
000 -LEADER
fixed length control field 00663aam a2200205 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250102162739.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
040 ## - CATALOGING SOURCE
Transcribing agency
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 SOU 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Southgate, Paul
245 ## - TITLE STATEMENT
Title Total branding by design
Remainder of title how to make your brand's packaging move effective
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 1994
300 ## - PHYSICAL DESCRIPTION
Extent 174p. : 24cm. 
500 ## - GENERAL NOTE
General note Includes bibliographical references and index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Packaging design
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Branding
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Suppress in OPAC No
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Total branding by design : how to make your brand's packaging move effective 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) London: Kogan Page, 1994. 
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 05/11/1996   658.827 SOU  6383 Book

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