Marketing research (Record no. 7017)

MARC details
000 -LEADER
fixed length control field 00711aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213536.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b1999 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 MAL 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K
245 ## - TITLE STATEMENT
Title Marketing research
Remainder of title an applied orientaation
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 1999
250 ## - EDITION STATEMENT
Edition statement 3rd ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xxxv,763p + P 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing research-Methodology
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing research
920 ## -
-- 7009
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Marketing research : an applied orientaation 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Jersey: Prentice Hall, 1999. 
969 ## -
-- Books 
909 ## -
-- 9287 (Ref.)      Accn No.Item StatusAdd IdLocationItem Category9287Ref.R RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 02/12/1999   658.83 MAL  9287 Reference

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