Advertising media sourcebook (Record no. 6903)
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000 -LEADER | |
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fixed length control field | 00891aam a2200229 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20241204213534.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 241204b1997 xxu||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | IMI, New Delhi |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | Deepahalli, Bangalore |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.10973 TUR(Ref). |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Turk, Peter.B |
245 ## - TITLE STATEMENT | |
Title | Advertising media sourcebook |
Statement of responsibility, etc. | Peter B. Turk, Donald W. Jugenheimer, Arnold M. Barban |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Lincolnwood |
Name of publisher, distributor, etc. | NTC business books |
Date of publication, distribution, etc. | 1997 |
250 ## - EDITION STATEMENT | |
Edition statement | 4th ed. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | vii,102p |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | Advertising media planning-United states |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Jugenheimer, Dobald W Barban, Arnold M |
920 ## - | |
-- | 6896 |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
a | Advertising media sourcebook / Peter B. Turk, Donald W. Jugenheimer, Arnold M. Barban |
960 ## - PHYSICAL LOCATION (RLIN) | |
Physical location, PLOC (RLIN) | Lincolnwood: NTC business books, 1997. |
969 ## - | |
-- | Books |
909 ## - | |
-- | 9183 (Ref.) Accn No.Item StatusAdd IdLocationItem Category9183Ref.R RESTRICTED_DOC N' |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|
International Management Institute New Delhi | International Management Institute New Delhi | 28/10/1999 | 659.10973 TUR(Ref). | 9183 | Reference |