Business to business direct marketing (Record no. 5835)

MARC details
000 -LEADER
fixed length control field 00834aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213516.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b1998 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872 BLY 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bly, Robert W.
245 ## - TITLE STATEMENT
Title Business to business direct marketing
Remainder of title proven direct response methods to generate more leads and sales
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Illinois
Name of publisher, distributor, etc. NTC Business Books
Date of publication, distribution, etc. 1998
250 ## - EDITION STATEMENT
Edition statement 2nd ed. 
300 ## - PHYSICAL DESCRIPTION
Extent xii, : 403p. 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Business to business marketing
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Industrial marketing
920 ## -
-- 5832
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Business to business direct marketing : proven direct response methods to generate more leads and sales 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) Illinois: NTC Business Books, 1998. 
969 ## -
-- Books 
909 ## -
-- 8489 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category8489ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 07/09/1998   658.872 BLY  8489 Book

Williamson Magor Library | International Management Institute New Delhi