Writing high-tech copy that sells (Record no. 4633)

MARC details
000 -LEADER
fixed length control field 00698aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213457.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b1995 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1322 KIN 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name King, Janice M
245 ## - TITLE STATEMENT
Title Writing high-tech copy that sells
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. John Wiley & Sons, 1995.
Name of publisher, distributor, etc.
Date of publication, distribution, etc. 1995
300 ## - PHYSICAL DESCRIPTION
Extent xii, : 275p. : 24cm. 
500 ## - GENERAL NOTE
General note Includes index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element High technology - Marketing
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Advertising copy
920 ## -
-- 4632
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Writing high-tech copy that sells 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN)     John Wiley & Sons, 1995. 
969 ## -
-- Books 
909 ## -
-- 6622 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category6622ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 24/12/1996   659.1322 KIN  6622 Book

Williamson Magor Library | International Management Institute New Delhi