Cases in Advertising and communication management (Record no. 3226)

MARC details
000 -LEADER
fixed length control field 00844aam a2200217 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213434.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b1972 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.17 GRE(Ref.) 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Greyser, Stephen A.
245 ## - TITLE STATEMENT
Title Cases in Advertising and communication management
Statement of responsibility, etc. by Stephen A. Greyser and Robert J. Kopp
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 1972
250 ## - EDITION STATEMENT
Edition statement 3rd ed. 
300 ## - PHYSICAL DESCRIPTION
Extent xvii, : 681p. : 23cm. 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Advertising and Communication Management
920 ## -
-- 3225
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Cases in Advertising and communication management / by Stephen A. Greyser and Robert J. Kopp 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Jersey: Prentice Hall, 1972. 
969 ## -
-- Books 
909 ## -
-- 4203 (Ref.)      Accn No.Item StatusAdd IdLocationItem Category4203Ref.R RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 25/11/1996   659.17 GRE(Ref.)  4203 Reference

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