Promotion (Record no. 30447)

MARC details
000 -LEADER
fixed length control field 00588nam a2200193 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250513b |||||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.82 DOM
Item number DOM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dommermuth, William P.
245 ## - TITLE STATEMENT
Title Promotion
Remainder of title : analysis, creativity, and strategy
250 ## - EDITION STATEMENT
Edition statement 2nd ed.,
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston;
Name of publisher, distributor, etc. PWS-KENT Publishing Company,
Date of publication, distribution, etc. 1989
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 581p.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumers-Decision making
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing-Decision making
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Suppress in OPAC No
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     International Management Institute New Delhi International Management Institute New Delhi 13/05/2025   658.82 DOM 3204 13/05/2025 13/05/2025 Book

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