Cases in marketing strategy (Record no. 30436)

MARC details
000 -LEADER
fixed length control field 00469nam a2200169 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250509b |||||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.81 HIS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hise, Richard T.
245 ## - TITLE STATEMENT
Title Cases in marketing strategy
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Ohio:
Name of publisher, distributor, etc. Charles E. Merrill Publishing Co.,
Date of publication, distribution, etc. 1984.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 676p.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing-cases
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name McDaniel, Stephen W.
Fuller form of name Author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Suppress in OPAC No
Koha item type Book

No items available.

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