Fashion business and digital transformation (Record no. 30276)
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000 -LEADER | |
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fixed length control field | 01829nam a22002297a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 250217b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781032428475 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 687.068 GAL |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Gallery, Charlene |
245 ## - TITLE STATEMENT | |
Title | Fashion business and digital transformation |
Remainder of title | : technology and innovation across the fashion industry |
250 ## - EDITION STATEMENT | |
Edition statement | 1st ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Oxon: |
Name of publisher, distributor, etc. | Routledge, |
Date of publication, distribution, etc. | c2024. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiii, 292p. |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Fashion Business and Digital Transformation provides a practical and holistic overview of the fashion industry and the key technologies impacting the fashion supply chain. It covers product design and development, production, sales and customer experiences in physical, online and virtual environments. The key technologies impacting the ecosystem are explored, including Artificial Intelligence, Virtual Reality, Augmented Reality, Digital Fashion Design, NFTs, 3D textiles, and Blockchain. Strategic concepts such as 'Retail-tainment', 'Phy-gital', Gamification and A-commerce, are analysed, alongside the effect of these key strategies for both the retailer and the customer. Theoretical foundations are supported by extensive use of examples, interviews and case studies drawn from a wide range of global fashion disrupters and cutting-edge brands. Engaging activities, exercises, and technical step-by-step guides are incorporated throughout, which will both consolidate how technology is driving change in the industry, but also equip the reader with the key skills and digital literacy capabilities required by future practitioners. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Clothing trade. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Clothing trade-Technological innovations. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Conlon, Jo |
Relator term | Author |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Suppress in OPAC | No |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and index. |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date due | Date last seen | Date last checked out | Price effective from | Koha item type |
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Dewey Decimal Classification | International Management Institute New Delhi | International Management Institute New Delhi | 17/02/2025 | 1 | 658.068 GAL | 22027 | 14/03/2025 | 07/03/2025 | 07/03/2025 | 17/02/2025 | Book |