Fashion business and digital transformation (Record no. 30276)

MARC details
000 -LEADER
fixed length control field 01829nam a22002297a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250217b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781032428475
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 687.068 GAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gallery, Charlene
245 ## - TITLE STATEMENT
Title Fashion business and digital transformation
Remainder of title : technology and innovation across the fashion industry
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxon:
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. c2024.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 292p.
520 ## - SUMMARY, ETC.
Summary, etc. Fashion Business and Digital Transformation provides a practical and holistic overview of the fashion industry and the key technologies impacting the fashion supply chain. It covers product design and development, production, sales and customer experiences in physical, online and virtual environments. The key technologies impacting the ecosystem are explored, including Artificial Intelligence, Virtual Reality, Augmented Reality, Digital Fashion Design, NFTs, 3D textiles, and Blockchain. Strategic concepts such as 'Retail-tainment', 'Phy-gital', Gamification and A-commerce, are analysed, alongside the effect of these key strategies for both the retailer and the customer. Theoretical foundations are supported by extensive use of examples, interviews and case studies drawn from a wide range of global fashion disrupters and cutting-edge brands. Engaging activities, exercises, and technical step-by-step guides are incorporated throughout, which will both consolidate how technology is driving change in the industry, but also equip the reader with the key skills and digital literacy capabilities required by future practitioners.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Clothing trade.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Clothing trade-Technological innovations.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Conlon, Jo
Relator term Author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Suppress in OPAC No
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date due Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     International Management Institute New Delhi International Management Institute New Delhi 17/02/2025 1 658.068 GAL 22027 14/03/2025 07/03/2025 07/03/2025 17/02/2025 Book

Williamson Magor Library | International Management Institute New Delhi