Cultural intelligence for marketers (Record no. 23326)

MARC details
000 -LEADER
fixed length control field 00842aam a2200229 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204214002.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2024 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781398614031 
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 GAB 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gabriel, Anastasia Karklina
245 ## - TITLE STATEMENT
Title Cultural intelligence for marketers
Remainder of title building an inclusive marketing strategy
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2024
300 ## - PHYSICAL DESCRIPTION
Extent xii, 262 p. 
500 ## - GENERAL NOTE
General note Includes bibliographical references and index. 
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Marketing. 
920 ## -
-- 23314
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Cultural intelligence for marketers : building an inclusive marketing strategy 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) London: Kogan Page, c2024. 
969 ## -
-- Books 
909 ## -
-- 21790 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category21790ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 06/08/2024   658.8 GAB  21790 Book

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