Digital marketing strategy (Record no. 22563)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00895aam a2200241 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241204213950.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241204b2022 xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | IMI, New Delhi |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781398605978 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | IMI, New Delhi |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 KIN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kingsnorth, Simon |
| 245 ## - TITLE STATEMENT | |
| Title | Digital marketing strategy |
| Remainder of title | an integrated approach to online marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Kogan Page |
| Date of publication, distribution, etc. | 2022 |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 399 p. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Strategic planning; Internet marketing; Electronic commerce-Management; Social media |
| 920 ## - | |
| -- | 22549 |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| a | Digital marketing strategy : an integrated approach to online marketing |
| 960 ## - PHYSICAL LOCATION (RLIN) | |
| Physical location, PLOC (RLIN) | New Delhi: Kogan Page, 2022. |
| 969 ## - | |
| -- | Books |
| 909 ## - | |
| -- | 21214 (Issued) Accn No.Item StatusAdd IdLocationItem Category21214IssuedC RESTRICTED_DOC N' |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date due | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| International Management Institute New Delhi | International Management Institute New Delhi | 17/10/2022 | 658.872 KIN | 21214 | 23/11/2023 | Book |