Digital marketing strategy (Record no. 21326)
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000 -LEADER | |
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fixed length control field | 00880aam a2200241 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20241204213929.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 241204b2019 xxu||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | IMI, New Delhi |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780749484224 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | IMI, New Delhi |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.872 KIN |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kingsnorth, Simon |
245 ## - TITLE STATEMENT | |
Title | Digital marketing strategy |
Remainder of title | An integrated approach to online marketing |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Kogan Page |
Date of publication, distribution, etc. | 2019 |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvii, 364p |
500 ## - GENERAL NOTE | |
General note | Includes index |
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Electronic commerce- management; Internet marketing; Strategic planning |
920 ## - | |
-- | 21309 |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
a | Digital marketing strategy : An integrated approach to online marketing |
960 ## - PHYSICAL LOCATION (RLIN) | |
Physical location, PLOC (RLIN) | New Delhi: Kogan Page, c2019. |
969 ## - | |
-- | Books |
909 ## - | |
-- | 20671 (Shelf) Accn No.Item StatusAdd IdLocationItem Category20671ShelfC RESTRICTED_DOC N' |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|
International Management Institute New Delhi | International Management Institute New Delhi | 15/07/2019 | 658.872 KIN | 20671 | Book |