The Definitive guide to strategic content marketing (Record no. 20891)

MARC details
000 -LEADER
fixed length control field 01005aam a2200241 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213922.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2018 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749482220 
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 DZA 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dzamic, Lazar
245 ## - TITLE STATEMENT
Title The Definitive guide to strategic content marketing
Remainder of title Perspectives, issues, challenges and solutions
Statement of responsibility, etc. by Lazar Dzamic and Justin Kirby
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2018
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 266p 
500 ## - GENERAL NOTE
General note Includes bibliographical references and index 
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Internet marketing; Marketing-social aspects 
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kirby, Justin 
920 ## -
-- 20871
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a The Definitive guide to strategic content marketing : Perspectives, issues, challenges and solutions / by Lazar Dzamic and Justin Kirby 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) London: Kogan Page, c2018. 
969 ## -
-- Books 
909 ## -
-- 20373 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category20373ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 08/08/2018   658.8 DZA  20373 Book

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