Myths of PR (Record no. 20671)

MARC details
000 -LEADER
fixed length control field 00868aam a2200229 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213918.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2017 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749479596 
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2 LEI 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Leigh, Rich
245 ## - TITLE STATEMENT
Title Myths of PR
Remainder of title All publicity is good publicity and other popular misconceptions
Statement of responsibility, etc. Rich Leigh
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Kogan page Limited
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent x, 210p 
500 ## - GENERAL NOTE
General note Includes bibliographical references and index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Public relations
920 ## -
-- 20650
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Myths of PR : All publicity is good publicity and other popular misconceptions / Rich Leigh 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) London: Kogan page Limited, c2017. 
969 ## -
-- Books 
909 ## -
-- 20269 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category20269ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 09/04/2018   659.2 LEI  20269 Book

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