Marketing research (Record no. 20104)

MARC details
000 -LEADER
fixed length control field 00853aam a2200229 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213909.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b1985 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 BOY 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Boyd, Harper W.
245 ## - TITLE STATEMENT
Title Marketing research
Remainder of title text and cases
Statement of responsibility, etc. Harper W. Boyd, Ralph Westfall and Stanley F. Stasch
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Richard Irwin Inc
Date of publication, distribution, etc. 1985
250 ## - EDITION STATEMENT
Edition statement 6th ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xv, : 836p 
500 ## - GENERAL NOTE
General note Includes index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Westfall, Ralph Stasch, Stanley F. 
920 ## -
-- 20084
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Marketing research : text and cases / Harper W. Boyd, Ralph Westfall and Stanley F. Stasch 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) Delhi: Richard Irwin Inc, 1985. 
969 ## -
-- Books 
909 ## -
-- 1158 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category1158ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 02/05/2017   658.83 BOY  1158 Book

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