Marketing analytics (Record no. 19172)

MARC details
000 -LEADER
fixed length control field 00740aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213854.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2015 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 GRI 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Grigsby, Mike
245 ## - TITLE STATEMENT
Title Marketing analytics
Remainder of title a practical guide to real marketing science
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xv, : 232p 
400 ## - SERIES STATEMENT/ADDED ENTRY--PERSONAL NAME [OBSOLETE, CAN/MARC], [LOCAL, USA]
Volume number/sequential designation Marketing science series 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing research
920 ## -
-- 19152
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Marketing analytics : a practical guide to real marketing science 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Delhi: Kogan Page, 2015. 
969 ## -
-- Books 
909 ## -
-- 19286 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category19286ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 27/07/2015   658.83 GRI  19286 Book

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