Professional services Marketing (Record no. 18453)

MARC details
000 -LEADER
fixed length control field 01148aam a2200229 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213842.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2009 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 SCH 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Schultz, Mike
245 ## - TITLE STATEMENT
Title Professional services Marketing
Remainder of title how the best firms build premier brands, Thriving lead generation engines, and cultures of business development success
Statement of responsibility, etc. by Mike Schultz, John E. Doerr, Lee W. Frederiksen
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. John wiley & Sons Inc
Date of publication, distribution, etc. 2009
250 ## - EDITION STATEMENT
Edition statement 2nd ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xv, : 352p 
500 ## - GENERAL NOTE
General note Includes Index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Branding (Marketing)
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Service industries- marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Doerr, John E. Frederiksen, Lee W. 
920 ## -
-- 18433
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Professional services Marketing : how the best firms build premier brands, Thriving lead generation engines, and cultures of business development success / by Mike Schultz, John E. Doerr, Lee W. Frederiksen 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Jersey: John wiley & Sons Inc., c2009. 
969 ## -
-- Books 
909 ## -
-- 18854 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category18854ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 02/05/2014   658.8 SCH  18854 Book

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