Tilt (Record no. 18450)

MARC details
000 -LEADER
fixed length control field 00842aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213842.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2013 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834 DAW 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dawar, N
245 ## - TITLE STATEMENT
Title Tilt
Remainder of title shifting your strategy from products to customers
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. Harvard Business Review Press
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent ix, : 228p 
500 ## - GENERAL NOTE
General note Includes bibliographical references and index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing- Management
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Strategic planning
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing research
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Consumer behavior
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Customer relations
920 ## -
-- 18430
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Tilt : shifting your strategy from products to customers 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) Boston: Harvard Business Review Press, c2013. 
969 ## -
-- Books 
909 ## -
-- 18855 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category18855ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 01/05/2014   658.834 DAW  18855 Book

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