Principles of marketing (Record no. 18430)

MARC details
000 -LEADER
fixed length control field 00896aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213842.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2013 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PRI
245 ## - TITLE STATEMENT
Title Principles of marketing
Remainder of title a value- based approach
Statement of responsibility, etc. edited by Ayantunji Gbadamosi, Ian K. Bathgate and Sonny Nwankwo
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Palgrave macmillan
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, : 400p 
500 ## - GENERAL NOTE
General note Includes bibliographical references and index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gbadamosi, Ayantunji Bathgate, Ian K. Nwankwo, Sonny 
920 ## -
-- 18410
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Principles of marketing : a value- based approach / edited by Ayantunji Gbadamosi, Ian K. Bathgate and Sonny Nwankwo 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New York: Palgrave macmillan, 2013. 
969 ## -
-- Books 
909 ## -
-- 18856 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category18856ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 22/04/2014   658.8 PRI 18856 Book

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