Fashion brands (Record no. 16576)

MARC details
000 -LEADER
fixed length control field 00808aam a2200217 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213811.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2009 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 TUN 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Tungate, Mark
245 ## - TITLE STATEMENT
Title Fashion brands
Remainder of title branding style from Armani to Zara
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Kogan page India
Date of publication, distribution, etc. 2009
250 ## - EDITION STATEMENT
Edition statement 2nd ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xv, : 264p 
500 ## - GENERAL NOTE
General note Includes index 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Advertising-Fashion
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Fasion Merchandising
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Branding (Marketing)
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Branding style
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Fashion Brands
920 ## -
-- 16561
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Fashion brands : branding style from Armani to Zara 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Delhi: Kogan page India, c2009. 
969 ## -
-- Books 
909 ## -
-- 17873 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category17873ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 25/05/2012   658.827 TUN  17873 Book

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