principles of marketing (Record no. 14072)

MARC details
000 -LEADER
fixed length control field 00765aam a2200217 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213730.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2008 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title principles of marketing
Statement of responsibility, etc. Philip Kotler, Gary Armstrong
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice Hall of India pvt ltd
Date of publication, distribution, etc. 2008
250 ## - EDITION STATEMENT
Edition statement 12th ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xxiv,599 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, gary 
920 ## -
-- 14057
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a principles of marketing / Philip Kotler, Gary Armstrong 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) New Delhi: Prentice Hall of India pvt ltd, 2008. 
969 ## -
-- Books 
909 ## -
-- 7781 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category7781ShelfC16075ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 29/08/2012   658.8 KOT  7781 Book
        International Management Institute New Delhi International Management Institute New Delhi 01/12/2007   658.8 KOT  16075 Book

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