Cases in global marketing strategies (Record no. 13165)

MARC details
000 -LEADER
fixed length control field 00966aam a2200229 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213716.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2005 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi 
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 JEA(Ref.) 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jeannet, Jean-pierre
245 ## - TITLE STATEMENT
Title Cases in global marketing strategies
Statement of responsibility, etc. Jean-Pierre Jeannet, H. David Hennessey
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. Houghton mifflin company
Date of publication, distribution, etc. 2005
250 ## - EDITION STATEMENT
Edition statement 6th ed.  
300 ## - PHYSICAL DESCRIPTION
Extent viii,v.p 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Gillette-Cases
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Toyota-Cases
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element OTG Drug industry-Cases
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Global marketing strategies-Cases
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Cases in International marketing
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Export marketing-Cases
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hennessey H David 
920 ## -
-- 13151
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Cases in global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) Boston: Houghton mifflin company, 2005. 
969 ## -
-- Books 
909 ## -
-- 15470 (Ref.)      Accn No.Item StatusAdd IdLocationItem Category15470Ref.R RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 30/01/2007   658.84 JEA(Ref.)  15470 Reference

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