Great answers to tough marketing questions (Record no. 10529)

MARC details
000 -LEADER
fixed length control field 00671aam a2200205 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241204213632.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204b2003 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency IMI, New Delhi
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 SMI 
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Smith, P R
245 ## - TITLE STATEMENT
Title Great answers to tough marketing questions
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2003
250 ## - EDITION STATEMENT
Edition statement 2nd ed.  
300 ## - PHYSICAL DESCRIPTION
Extent xv, : 298p. 
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing-Management
920 ## -
-- 10519
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
a Great answers to tough marketing questions 
960 ## - PHYSICAL LOCATION (RLIN)
Physical location, PLOC (RLIN) London: Kogan Page, 2003. 
969 ## -
-- Books 
909 ## -
-- 12684 (Shelf)      Accn No.Item StatusAdd IdLocationItem Category12684ShelfC RESTRICTED_DOC    N'
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Koha item type
        International Management Institute New Delhi International Management Institute New Delhi 01/11/2003   658.8 SMI  12684 Book

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