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Digital marketing fundamentals from strategy to ROI

Visser, Marjolein

Digital marketing fundamentals from strategy to ROI by Marjolein Visser, Berend Sikkenga and Mike Berry - 2nd ed. - Netherlands Noordhoff Ultgevers 2022 - 649p

Includes bibliograhpical references and index

ISBN: 9789001749842

Subjects--Uniform Titles:
Internet marketing; Marketing--Data processing; Marketing--Management

Dewey Class. No.: 658.872 VIS

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