The howard-sheth theory of buyer behavior
Sheth, Jagdish N.
The howard-sheth theory of buyer behavior - 50th Anniversary Edition ed. - New Delhi Wiley India Pvt Ltd 2020 - lxiii, 464p.
Includes bibliographical references and index
9788126555024
658.834 SHE
The howard-sheth theory of buyer behavior - 50th Anniversary Edition ed. - New Delhi Wiley India Pvt Ltd 2020 - lxiii, 464p.
Includes bibliographical references and index
9788126555024
658.834 SHE