Services marketing management A strategic perspective
Kasper, Hans
Services marketing management A strategic perspective Hans Kasper, Piet van Halsdingen, Mark Gabbott - 2nd ed. - Chichester John Wiley & Sons 2006 - xvii, : 554p.
658.8 KAS
Services marketing management A strategic perspective Hans Kasper, Piet van Halsdingen, Mark Gabbott - 2nd ed. - Chichester John Wiley & Sons 2006 - xvii, : 554p.
658.8 KAS