Consumer behavior

Schiffman, Leon G

Consumer behavior Leon G. Schiffman & Leslie Lazar Kanuk - 8th ed.   - New Delhi Prentice Hall of India pvt ltd 2003 - xxii,587p 

Includes bibliogrphical references and index 

9788120323506 

658.8342 SCH 

Williamson Magor Library | International Management Institute New Delhi