Consumer behavior implications for marketing strategy
Hawkins, Del I
Consumer behavior implications for marketing strategy DEL I. Hawkins, Roger J. Best, Kenneth A. Coney - 5th ed. - Illinois Irwin 1992 - xv,674p
Includes index
658.83240973 HAW
Consumer behavior implications for marketing strategy DEL I. Hawkins, Roger J. Best, Kenneth A. Coney - 5th ed. - Illinois Irwin 1992 - xv,674p
Includes index
658.83240973 HAW